1. Introduction
Welcome to LowTaperFades.co.uk (“the Site,” “we,” “us,” “our”).
This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit this website. It is written in compliance with:
- UK GDPR (UK General Data Protection Regulation)
- Data Protection Act 2018
- PECR (Privacy and Electronic Communications Regulations)
By using this site, you agree to the practices described in this Privacy Policy.
Data Controller: LowTaperFades.co.uk Contact: via the Contact Page
2. What Data We Collect
2a. Data You Provide Voluntarily
If you contact us through the contact form, we may collect:
- Your name
- Your email address
- The content of your message
We do not store this data beyond responding to your enquiry unless you give us permission to do so.
2b. Data Collected Automatically
When you visit LowTaperFades.co.uk, we automatically collect certain non-personal technical information, including:
- IP address (anonymised)
- Browser type and version
- Device type (desktop, mobile, tablet)
- Pages visited and time spent on each page
- Referring website (how you arrived at this site)
This data is collected via Google Analytics 4 and is used solely to understand how visitors use the site so we can improve our content.
2c. Cookies
This site uses cookies. A cookie is a small text file stored on your device when you visit a website.
We use the following types of cookies:
| Cookie Type | Purpose | Can Be Disabled? |
|---|---|---|
| Essential cookies | Required for the site to function | No |
| Analytics cookies (Google Analytics) | Understand visitor behavior. | Yes, via cookie banner |
| Affiliate cookies (Amazon Associates, etc.) | Track referrals for affiliate commissions | Yes, via cookie banner |
You can manage or disable non-essential cookies at any time via your browser settings or our cookie consent banner.
3. How We Use Your Data
We use the data we collect to:
- Operate and improve the site
- Respond to contact form inquiries.
- Analyse site traffic and reader behaviour (via Google Analytics)
- Track affiliate link performance (via Amazon Associates and other affiliate programs).
We do not:
- Sell your personal data to third parties
- Use your data for unsolicited marketing without your consent
- Store contact form data beyond the immediate purpose of responding
4. Legal Basis for Processing (UK GDPR)
Under UK GDPR, we process your data on the following legal bases:
| Data Type | Legal Basis |
|---|---|
| Contact form data | Legitimate interest (responding to enquiries) |
| Analytics data | Legitimate interest (improving content) |
| Affiliate tracking | Legitimate interest (running the site commercially) |
| Cookie consent preferences | Consent |
5. Third-Party Services
This site uses the following third-party services that may process your data:
Google Analytics 4 Used to track site traffic and user behavior. Data is anonymized. Google’s privacy policy applies: https://policies.google.com/privacy
Google Search Console Used to monitor site performance in Google Search. No personal visitor data is collected here.
Amazon Associates: This site participates in the Amazon Associates Programme. If you click an Amazon affiliate link and make a purchase, Amazon may place cookies on your device. Amazon’s privacy policy applies: https://www.amazon.co.uk/gp/help/customer/display.html?nodeId=GX7NJQ4ZB8MHFRNJ
WordPress and Hosting Provider This site is built on WordPress. Our hosting provider may collect server logs, including IP addresses, for security purposes.
6. Affiliate Disclosure
LowTaperFades.co.uk participates in affiliate programmes including the Amazon Associates Programme. This means we may earn a small commission when you purchase a product through a link on this site — at no additional cost to you.
Affiliate relationships do not influence our product recommendations. We only recommend products we believe are genuinely useful for the hair type and style covered in a given guide. Every product recommendation includes an honest assessment of limitations.
7. Data Retention
| Data Type | Retention Period |
|---|---|
| Contact form enquiries | Deleted after responding (unless ongoing correspondence) |
| Analytics data (Google Analytics) | 14 months (Google’s default) |
| Cookie consent preferences | 12 months |
8. Your Rights Under UK GDPR
You have the following rights regarding your personal data:
- Right to access: request a copy of the data we hold about you
- Right to rectification: request correction of inaccurate data
- Right to erasure: request deletion of your data (“right to be forgotten”)
- Right to restrict processing: request we limit how we use your data
- Right to data portability: request your data in a portable format
- Right to object: object to our processing of your data
- Right to withdraw consent: withdraw cookie consent at any time
To exercise any of these rights, contact us via the Contact Page.
If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
- Website: https://ico.org.uk
- Phone: 0303 123 1113
9. Data Security
We take reasonable technical and organizational measures to protect your data against unauthorized access, loss, or disclosure. However, no internet transmission is completely secure, and we cannot guarantee absolute security.
This site uses HTTPS (SSL encryption) for all pages.
10. Children’s Privacy
LowTaperFades.co.uk is intended for adults and does not knowingly collect data from children under 13. If you believe a child has submitted data to this site, contact us immediately via the Contact Page, and we will delete it.
11. Links to Third-Party Websites
This site contains links to external websites (barbershop directories, product retailers, and industry publications). We are not responsible for the privacy practices of these sites. We encourage you to review their privacy policies before submitting any personal data.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in law, technology, or our site practices. The “Last Updated” date at the top of this page will reflect the most recent revision.
Continued use of the site after changes are posted constitutes acceptance of the updated policy.
13. Contact
For any questions about this Privacy Policy or to exercise your data rights: → Contact Page
LowTaperFades.co.uk is an independent publication. It is not affiliated with any barbershop chain, product brand, or grooming company.
Last updated: June 2026